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Our mission

We’re building the digital infrastructure for investing in nature

About About

Why now?

Drastic action is needed to tackle the climate crisis. We have a responsibility to reduce our carbon footprints and to help natural habitats recover.

To do this, large amounts of private capital are required to fund these crucial projects. We foresee a future where a large percentage of that funding comes through investment into natural capital. With every ESG fund or pension featuring an asset allocation dedicated to changing the face of our landscape for the better, while generating sustainable returns.

natural capital in finance pie chart

Our values

The values guiding how we build the infrastructure for nature

Make it useful

Make it useful

We focus on solving real problems. That means delivering practical, high-quality work that’s grounded in what users actually need.

Earn trust, build confidence

Earn trust, build confidence

We operate in regulated, high-integrity spaces. Transparency and care are non-negotiable.

Challenge assumptions

Challenge assumptions

We don't settle for outdated ways of doing things. We look at problems from new angles and design for clarity, not complexity.

Be bold where it counts

Be bold where it counts

We take ambitious ideas seriously. That means choosing what matters, focusing our energy, and making brave decisions to drive meaningful change.

Our experts

Meet the team

Andy Creak

Andy Creak

Chief Executive Officer

Andy is an experienced leader, and has founded numerous disruptive companies in the finance sector, including one of the largest investment platforms in the UK.

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John Goffin

John Goffin

Chief Commercial Officer

John is an experienced financial trader and consultant turned landowner with a diversified regenerative agri-business. He has a deep understanding of land use.

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Jules

Jules Bowden

Lead Architect

Julian was a co-founder of Investcloud and took them to Unicorn status in 2021, where he was group CTO for over 15 years. He has 30+ years experience in the financial sector.

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Ashley Lloyd

Ashley Lloyd

Chief Operating Officer

Ashley has a great deal of experience in driving product teams and delivering world-class solutions, as well as steering product vision and strategy.

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Luke Barklie

Luke Barklie

Head of Product

Luke has worked across the financial sector, delivering complex, integrated FinTech platforms with a background in data analysis and software engineering.

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Jiannan Lu

Jiannan Lu

Head of Technology

Jiannan is an experienced software engineer and technology lead who has built a number of complex investment systems and architectures. 

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Aaric Snook

Aaric Snook

Design Lead

Aaric is a detail-oriented Designer with experience working across product and brand. His user-first design approach has led his experience of UX strategy, UI design and research.

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Jack Williamson

Jack Williamson

Software Developer

Jack is a front-end developer with a keen interest in environmental and financial technologies.

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Tom Ritchie

Product Analyst

Tom is a product analyst, with a strong background in carbon accounting and developing carbon focussed SaaS products.

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Joanna-Creak

Joanna Creak

Market Analyst

Joanna is a Market Analyst studying market trends, asset managers, and financial shifts in Natural Capital while pursuing an MSc in Sustainable Development.

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